SPORTS

ALLIANCE SPORTS

Finishing your college career is a very intense time in an athlete’s life. More than likely you have been contacted by many sports agents looking to offer you representation as you now look to embark on an NFL career. Due to the numerous guidelines the NCAA has created, for your protection, Alliance Sports is fully committed to making sure that not only we follow those guidelines, but that you do to in an effort to not jeopardize your status as a collegiate athlete.

Finding an agent that is going to be right for you is a tough job. Your agent is going to be the person that is representing you to the world. Typically athletes interview agents after their final football season has finished, but before the NFL combines take place. During this time it is extremely important to identify the characteristics you most desire in an agent. An athlete must be comfortable with who his agent is, as well as how he is going to run his business and handle your affairs. Through the guidance of family and friends, we are confident that Rocky Arceneaux and Alliance Sports will be a perfect fit for you.

COMMUNITY RELATIONS

Alliance Sports, if you choose, will assist you in setting up your own personal, non-profit foundation. Your foundation can focus on supporting any cause you choose.

Alliance Sports will promote your positive image in the NFL and the community, providing prosperous opportunities for you, both now and in the future.

The Alliance Sports Team is made up of professionals specializing in the field of marketing and event management. This team will work closely with you to raise funds and awareness for your charitable cause.

CONTRACT NEGOTIATIONS

It is extremely important for you to know as much as possible about the person who will be negotiating your contracts, as it is one of the most important aspects of your NFL career. Rocky has been a sports agent for more than 20 years, during which time he has negotiated over $750 million in player contracts. He began his career in 1986 representing athletes from his native home New Orleans, LA. Three years later, Rocky joined N.S. Bienstock, Inc, one of the most renowned talent management firms in New York City as head of the sports division. In 1995, he decided to build his own firm, EDGE Sports with a vision of personalizing athletic representation.

Rocky and The Alliance Sports staff will prepare a personalized pre-draft analysis for you, as well as study the contracts of the top 10 draft picks of the previous year. Rocky will then negotiate the best possible contract for you with your NFL team.

Rocky surrounds himself with individuals who are dedicated to one objective: finding and securing the best opportunities for you. Alliance Sports is an organization comprised of 20 professional individuals specializing in every facet of athletic representation.

EVENT MANAGEMENT

Alliance Sports can assist you in creating a promotional event to heighten your visibility in the community as well as raise money for a charitable cause. The extensive background of event management that the members of The Alliance Sports Team possess, provides the expertise needed to manage a first class event.

Alliance Sports has assisted Marshall Faulk in creating a celebrity extravaganza every June, that over the last couple of years has grown into one of the premiere celebrity events hosted by an NFL athlete. It includes a dinner and charity auction as well as a celebrity golf tournament. In the past, Marshall Faulk has also hosted free football camps for inner-city youth.

Alliance Sports also produced the Darnay Scott Celebrity Golf Classic in Cincinnati soon after Boomer Esiason resigned from the Bengals. On behalf of his foundation, Darnay wanted to make a contribution to the Boomer Esiason Foundation as a thank you for all of his support while the two where teammates in Cincinnati.

Events such as these are just a few of the various events that can be created to suit a clients needs. Alliance Sports has also produced flag football events, celebrity basketball games and dinners for their clients.

MARKETING

Alliance Sports will provide an individual marketing plan designed especially for you. We will support you in building your own image and then assist you in identifying, creating, establishing and procuring financial opportunities. It is our goal to provide you with tremendous opportunities to enhance your presence on and off the field. Your individual marketing plan is strategically designed to take into account your personal interests, primary market and desired level of involvement. We focus on both short and long term prospects promoting your image in the NFL, your college community and your hometown.

Alliance Sports has incredible experience and personal relationships with NFL marketers and licensees, acquired through 15 years of endorsement and sponsorship negotiations. The Alliance Team will provide you with unsurpassed marketing services.

Initially, Rocky will secure an endorsement deal for you with one of the top shoe and apparel companies in the sports industry. This deal will provide marketing opportunities for you including possible television commercials and product advertisements. Some of the major endorsements Rocky has negotiated include Nike contracts, ranging from apparel to TV commercials, as well as other products including the Sony Playstation 2 game NFL Game Day.

PLAYER COUNSELING

Alliance Sports always maintains an active interest in the personal and financial development of its clients. Our staff makes it a point to assist any athlete in taking advantage of the many opportunities available, not only during but long after their playing careers are over.

“I am still able to bounce business ideas off of Rocky, and I have been out of the league for 10 years.”

Eric Dickerson
Hall of Fame Running Back
LA Rams

REPRESENTATION

Finishing your college career is a very intense time in an athlete’s life. More than likely you have been contacted by many sports agents looking to offer you representation as you now look to embark on an NFL career. Due to the numerous guidelines the NCAA has created, for your protection, Alliance Sports is fully committed to making sure that not only we follow those guidelines, but that you do to in an effort to not jeopardize your status as a collegiate athlete.

Finding an agent that is going to be right for you is a tough job. Your agent is going to be the person that is representing you to the world. Typically athletes interview agents after their final football season has finished, but before the NFL combines take place. During this time it is extremely important to identify the characteristics you most desire in an agent. An athlete must be comfortable with who his agent is, as well as how he is going to run his business and handle your affairs. Through the guidance of family and friends, we are confident that Rocky Arceneaux and Alliance Sports will be a perfect fit for you.

PRE-DRAFT PREPARATION

predraftWhether a potential NFL player is predicted to be drafted in the first round or in the fifth round, having a good performance at the NFL combine is crucial in ones draft status. As soon as you have committed to Alliance Sports, we will commit ourselves to preparing you for the NFL combine held in February, following your last football season. An athlete must continue to work out and maintain his form in preparation for the NFL combine.

Alliance Sports will put you through a three week workout leading up to the NFL combines in an effort to hone your skills and increase your speed. In addition, Alliance Sports has a licensed Athletic Trainer on staff that will focus on any ailments an athlete might have in an effort to get you and keep you 100% healthy.

SIGNING A CONTRACT

signingAn athlete officially becomes an NFL player upon signing his NFL contract with an NFL team. Typically this occurs after the NFL draft and before going to training camp. We will speak with you to discuss your market value and any goals that you or your family feel need to be met. We then evaluate and find an agreeable path as to how to negotiate with your NFL team. In some instances, an agent may feel that there is a need to wait a little bit if the team has not completely satisfied our requests within the structure of the contract.

In many cases, a signing bonus will be structured into the contract. This is the most exciting part for an NFL player, as this is money that they will receive upon execution of the contract. Some contracts may be designed to provide only a portion of the signing bonus up front, with other bonuses to come later in the life of the contract.

JOINING YOUR TEAM

joiningOnce you have signed with your NFL team, there will be a couple of mini-camps that you will attend prior to going to training camp. Typically your new NFL team will provide accommodations for you during these mini-camps as well as during training camp, but when you return from training camp, you may be required to provide your own housing. Alliance Sports will assist you in securing suitable housing in your new NFL city, as well as securing any other items you may need to start your season off.

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